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Marketing Coordinator
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Location
Hybrid
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Department
Marketing & Growth
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Type
Full-time
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Salary
Competitive salary
Job Description
Own day-to-day growth across performance and lifecycle marketing for the India market. You’ll turn insights into campaigns that consistently convert curiosity into applications—and applications into starts.
What you’ll do
- Drive CRO across site and app: funnel analysis, landing tests, heatmaps, message experiments.
- Build lifecycle programs in Intercom: segmentation, scoring, email/SMS journeys, and content personalization.
- Develop SEO foundations: keyword clusters, briefs, and technical hygiene with engineering.
- Own weekly reporting: CAC/LTV, attribution, cohort views; translate data into action.
- Coordinate creators/influencers and micro-partnerships to scale efficient acquisition.
- Keep the brand voice crisp, helpful, and consistent across touchpoints.
What you’ll bring
- 3–6 years in performance/lifecycle marketing; education or India market experience strongly preferred.
- Hands-on mastery of Google Ads, Meta Ads, GTM, GA4; Intercom familiarity.
- Test-and-learn rigor; bias to ship, measure, refine; strong written communication.
- Bonus: Looker Studio/SQL comfort for faster insights.
Apply Now
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